Advertising, Marketing, Promotions

Consumer product companies and advertising agencies make daily decisions that impact what the public sees, hears—and buys. Such highly visible choices demand legal counsel with focused experience in this field. Winston & Strawn is one of the few large law firms in the country with a practice group dedicated to advertising, marketing, and promotions. The five lead attorneys in the group collectively have practiced in this area for more than 100 years. Their wealth of knowledge about the marketing side of business translates into legal advice that helps you achieve business objectives.

The firm’s advertising, marketing, and promotions practice serves clients in connection with advertising substantiation, FTC review and counseling, sweepstakes and promotions counseling, NAD and network concerns, talent and sponsorship contracts, privacy law issues, and trademark and copyright review and litigation.

For each client we represent in this area of the law, we establish a streamlined channel of communication to ensure ready access to our attorneys. We take ownership of each client's legal issues and provide solutions that make sense in the context of the client's operations rather than providing discrete answers to individual questions. When a client comes to our advertising attorneys with a particularly challenging matter, we find creative solutions to help the client accomplish its goals.